3 steps to creating consistent content for your business


Have a number of ideas ready to help create consistent content

To say it matches my content, I have a running table full of ideas. That way, when I sit down to plan the month, I can just choose some ideas from my table and add them to my calendar.

I used to struggle with what to write about because I’d wait late into the night before wanting a post to go online and just stare at a blank screen.

I would feel overwhelmed if I come up with content ideas or worry about writing the perfect post.

Now I don’t put myself in this stressful situation because I keep this bank of ideas and add it whenever an idea occurs to me.

I like to do this in Google Spreadsheets so that I can always access it from my phone. I’ve found some of my best ideas come to me when I’m shopping in the store or walking early in the morning.

All I have to do is take out my phone and add the idea to my spreadsheet, plus any notes that might support the idea, and then I’m done.

This prevents me from looking for ideas or from feeling the pressure to come up with new content.

Get inspiration from content ideas from your everyday life as you get into the habit of running a content bank.

Even if they feel insignificant, it’s okay. You don’t have to use every idea you put on your spreadsheet.

Create a calendar for consistent content

I’m sure you’ve heard a lot of people talk about creating a content calendar.
It’s nothing new, but I highly recommend it.

A content calendar is an easy way to organize yourself and align with your content.

Not only is it about having a calendar of ideas, but it also helps you plan enough time to create and promote your content.

Most people make the mistake of spending all of their time planning but then never implementing their ideas.

With a content calendar, you can find out what content you need to publish and when, every day.

At the beginning of each month, I like to plan my content for the entire month. I will look at all the important dates and events and then decide which topics to talk about.

If you’re just starting out with a content calendar, don’t schedule too many posts per week until you can get into a routine that is displayed consistently.

Consistency doesn’t mean more.

Find out what works for you and make a habit of making it a routine.

That could be:

  • YouTube goes live on Monday

  • Email video of the list on Wednesday

  • Share the Insta story with 3 tips from the video on Friday

Your content calendar can be as simple or as extensive as you want it to be. The point is to make it your own so that it can be displayed consistently with content for your business.

Creating consistent content doesn’t mean you show up every day, it means that you find a routine that feels good to you.

Related: How to Create Content Faster

My aim is to use systems and workflows to make the process faster and easier for myself.

If you need help creating a template for your content, check out this post: How to Create a Blog Post Template to Save Time

Make sure you download a FREE copy of my content roadmap This is how you can create consistent content for your blog or business.


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